August 11, 2026
I Just Wanted to Name an App.
I needed evidence that BetterKey was my name. Getting it meant learning how differently Apple and the USPTO define ownership.
Writing
Reflections on building BetterKey, startup life, and the long work of making useful things.
July 11, 2026
The Depth of Other Jobs
Solo founding is forcing me to work in a more T-shaped way, building breadth around engineering while seeing how much depth marketing, product, and design require.
July 2, 2026
Boring Software
Some software succeeds not by being opened more, but by working reliably enough that users stop checking.
June 5, 2026
After the Ladder
Two years into running BetterKey, my growth has moved outside the systems that used to evaluate me. I do not yet have a name for what I am becoming.
May 29, 2026
Endurance
Endurance is not the dramatic push. It is the preparation that makes the next ordinary step possible.
May 9, 2026
Two Years Running a Startup
What two years of building BetterKey taught me about momentum, doubt, patience, and what makes the hard parts worth it.